SportChek

The following project was made for a Canadian Tire Corporation. It's a retail e-commerce project that included redesigning 5 different Western Banners: SportChek, SporstExperts, Atmosphere, Marks, Lequiper. The main goal was to create the similar user experience across the brands to create a home-feeling of the one organism. As well, to refresh the visual design for making the experience enjoyable and easy to catch the core info for customers. I was hired for this project as a UI Designer. Additionally, I helped to build UX at each stage. This is a representation of one of the banners - SportChek. You can see the others across my portfolio.